During the research phase, designers gather information about the market, customer needs, and competitors. They may also conduct user research to better understand how customers use similar products and identify opportunities for improvement.

The ideation phase involves generating a variety of potential solutions to the problem or need that the product is intended to address. This may involve sketching, using design software to create digital prototypes, or creating physical mockups.

Once a set of potential solutions has been identified, designers will typically create physical or digital prototypes to test their ideas. This allows them to identify any flaws or areas for improvement before moving on to the final implementation phase.

During the implementation phase, designers work with engineers, manufacturers, and other professionals to bring the product to market. This may involve creating detailed technical specifications, sourcing materials, and overseeing the manufacturing process.

Effective product design requires a deep understanding of the customer, the market, and the technical aspects of the product. By combining creativity, technical skill, and business acumen, product designers are able to create products that are both functional and desirable.